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Remarkable. This profound volume informs and inspires. --PW, STARRED review From the Pulitzer Prize-winning New York Times science reporter acclaimed for bring[ing] scientific concepts to life (Bill Gates), a pathbreaking new investigation into the mysteries of human creativity How does creativity work? Where does inspiration come from? What are the secrets of our most revered creators? How can we maximize our creative potential? THIS IS THE STORY OF HOW WE CREATE. Creativity defines the human experience. It sparks achievement and innovation in art, science, technology, business, sports, and virtually every activity. It has fueled human progress on a global level, but it equally is the source of profound personal satisfaction for individual creators. And yet the origins of creative inspiration and the methods by which great creators tap into it have long been a source of mystery, spoken of in esoteric terms, our rational understanding shrouded in complex jargon. Until now. Inspired is a book about the science of creativity, distilling an explosion of exciting new research from across the world. Through narrative storytelling, Richtel marries these findings with timeless insight from some of the world's great creators as he deconstructs the authentic nature of creativity, its biological and evolutionary origins, its deep connection to religion and spirituality, the way it bubbles in each of us, urgent and essential, waiting to be tapped. Many of the questions Richtel addresses are practical: What are the traits of successful creators? Under which conditions does creativity thrive? How can we move past creative blocks? The ultimate message of Inspired is that creativity is more accessible than many might imagine, as necessary, beautiful, and fulfilling as any essential part of human nature.

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Matt Richtel has covered technology and telecommunications in the New York Times's San Francisco bureau since 2000. Under the pen name Theron Heir, he writes the syndicated daily comic strip, Rudy Park, which is published in newspapers around the country. Dubbed by Newsweek as a contender for comic strip of the decade, Rudy Park revolves around the lives and employees and regulars of an Internet caf�. Jonathan Todd Ross is a writer and an Earphones and Audie Award-winning voice actor. He has lent his voice to numerous anime television shows, including Yu-Gi-Oh! and Sonic X.

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