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OverviewIn the 1930s, British colonial officials introduced drama performances, broadcasting services, and publication bureaus into Africa under the rubric of colonial development. They used theater, radio, and mass-produced books to spread British values and the English language across the continent. This project proved remarkably resilient: well after the end of Britain’s imperial rule, many of its cultural institutions remained in place. Through the 1960s and 1970s, African audiences continued to attend Shakespeare performances and listen to the BBC, while African governments adopted English-language textbooks produced by metropolitan publishing houses. Imperial Encore traces British drama, broadcasting, and publishing in Africa between the 1930s and the 1980s—the half century spanning the end of British colonial rule and the outset of African national rule. Caroline Ritter shows how three major cultural institutions—the British Council, the BBC, and Oxford University Press—integrated their work with British imperial aims, and continued this project well after the end of formal British rule. Tracing these institutions and the media they produced through the tumultuous period of decolonization and its aftermath, Ritter offers the first account of the global footprint of British cultural imperialism. Full Product DetailsAuthor: Caroline RitterPublisher: University of California Press Imprint: University of California Press Volume: 18 Dimensions: Width: 15.20cm , Height: 1.80cm , Length: 22.90cm Weight: 0.408kg ISBN: 9780520375949ISBN 10: 0520375947 Pages: 276 Publication Date: 26 January 2021 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Out of stock  The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsIllustrations Acknowledgments Note on the Text Abbreviations Introduction PART ONE. Cultural Imperialism during the Late Empire 1. Shakespeare in Africa: The British Council and Drama Export 2. Bringing Books to Africans : Publishing in Colonial East Africa 3. This Is London . . . : BBC Broadcasting to Colonial Africa PART TWO. Cultural Imperialism after Empire 4. . . . Calling Africa : Capturing the Cold War Audience 5. Patrons of Postcolonial Culture: British Publishers and African Writers 6. From Culture to Aid to Paid: Cultural Relations after Empire Epilogue Notes Bibliography IndexReviewsCompelling when seen in light of the discussions around Brexit and British exceptionalism that have taken place in recent years. . . . Imperial Encore [is] a text that should be on the reading list of anyone interested in colonialism, material culture as a tool of empire and attempts to extend imperialism through the use of soft power. * LSE Review of Books * Imperial Encore presents a deeply-researched and engaging narrative that actively enriches a subject that has for too long been pushed to the outside of imperial historiography. * Twentieth Century British History * Author InformationCaroline Ritter is Assistant Professor of History at Texas State University. Tab Content 6Author Website:Countries AvailableAll regions |
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