Overview

Cool can't be taught. Or can it? That's the received wisdom, yet the idea behind this sleek, entertaining compendium by Thomas W. Hodgkinson (author of How to Sound Cultured) is that, on the contrary, anyone can increase their cool quotient by learning from the masters and the methods of the past. As well as identifying the Nine Defining Qualities of Cool, the book takes you on a tour of the 75 'Idols' (from William Blake to Kate Moss, via Marlon Brando and Lou Reed) and 50 'Ideas and Ideals' (drugs, Buddhism, base jumping, irony, etc.) that have created and embodied those qualities. A slim final section, 'The Real Deal', presents the author's own personal, often surprising selection of the 25 coolest things on the planet. Uncoolness can be unlearnt, is the implication, but anyone aspiring to true cool must ultimately find it for themselves.

Full Product Details

Author:   Thomas W Hodgkinson
Publisher:   Icon Books
Imprint:   Icon Books
Dimensions:   Width: 12.90cm , Height: 1.80cm , Length: 19.80cm
Weight:   0.232kg
ISBN:  

9781785782626

ISBN 10:   1785782622
Pages:   304
Publication Date:   03 August 2017
Audience:   General/trade ,  Professional and scholarly ,  General/trade ,  General ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Out of stock  
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Reviews

This is a cool book. I'm a 69-year-old Republican who lives on a tree farm and drives a station wagon. I know everything about being uncool. And Thomas W. Hodgkinson is cool with that. Read his book and find out how you're a fool to be cool if you can't dare to be square. It's all cool. -- PJ O'Rourke Being hip is no longer a young person's game * The Daily Telegraph *

'This is a cool book. I'm a 69-year-old Republican who lives on a tree farm and drives a station wagon. I know everything about being uncool. And Thomas W. Hodgkinson is cool with that. Read his book and find out how you're a fool to be cool if you can't dare to be square. It's all cool.' -- PJ O'Rourke 'Being hip is no longer a young person's game' * The Daily Telegraph *

'This is a cool book. I'm a 69-year-old Republican who lives on a tree farm and drives a station wagon. I know everything about being uncool. And Thomas W. Hodgkinson is cool with that. Read his book and find out how you're a fool to be cool if you can't dare to be square. It's all cool.' -- PJ O'Rourke 'Being hip is no longer a young person's game'

Author Information

Thomas W. Hodgkinson is the co-author of How to Sound Cultured (Icon, 2015) and author of the novel Memoirs of a Stalker (Silvertail, 2015). He writes regularly for The Spectator and the Daily Mail, and is a contributing editor at The Week. He lives in North London.

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