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Overview"While a solid understanding of human behavior theory is an essential tool for designing and implementing successful health promotion programs, changing health behavior requires multiple skills beyond the ability to simply apply theory. Divided into three sections, the book takes a unique ecological approach to learning about health behavior theory and its application. The reader will first gain a broad understanding of health, public health, health behavior and health promotion planning. This is followed by a straightforward and expansive look at the most commonly applied theories and approaches to public health research and programs. Students will come away with a clear understanding of how theory ""fits"" into the larger scope of public health research and practice. Finally, readers will learn about the essential tasks of measurement, evaluation, and translation through an examination a diverse set of application ""tools""." Full Product DetailsAuthor: Ralph J. DiClemente , Laura F. Salazar , Richard A. CrosbyPublisher: Jones and Bartlett Publishers, Inc Imprint: Jones and Bartlett Publishers, Inc Dimensions: Width: 17.50cm , Height: 2.50cm , Length: 25.10cm Weight: 0.652kg ISBN: 9780763797539ISBN 10: 0763797537 Pages: 366 Publication Date: 15 December 2011 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Replaced By: 9781284129885 Format: Paperback Publisher's Status: Active Availability: To order  Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsReviewsAuthor InformationProfessor, Director of PhD Program, School of Public Health, Georgia State University, Atlanta, Georgia Endowed Professor of Public Health, University of Kentucky, Lexington, Kentucky Tab Content 6Author Website:Countries AvailableAll regions |
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