Overview

Set your company up for the long term. Every company needs a strategy. A focused strategy aligns decision making throughout the organization and helps establish a competitive edge in the marketplace. But with so many options to consider, how do you define a unique strategy that will ensure growth? Whether you're starting a business from scratch or in an existing company facing new threats, this book offers the direction you need. The HBR Guide to Setting Your Strategy provides practical tips and advice that break down the process of crafting strategy so you can identify the areas your company should build on and help it thrive long into the future. You'll learn to: understand what strategy is--and what it isn't; define your mission, values, and purpose; recognize your company's distinct capabilities; conduct better strategic discussions with your team; communicate your strategy throughout the company; and make a plan for pushing your strategy forward. Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

Full Product Details

9798200576074

Table of Contents

Reviews

Author Information

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, twelve international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact. Barry Abrams has narrated and produced audiobooks for a variety of publishers. He has worked as a behind-the-scenes producer at ESPN since 1992. Beginning in 2012, he has also hosted and produced ESPN's In the Gate podcast. Based in Danbury, Connecticut, Barry engineers and calls live webcasts of his son's ice hockey games. Randye Kaye is an accomplished voice talent, actress, singer, broadcaster, and author. She received a Listen-Up Award nomination and starred reviews for Ben behind His Voices, which she also wrote, bringing together the various facets of her career. She lives in Trumbull, Connecticut, where she voices everything from commercials to cartoons when the family remembers to be quiet.

Tab Content 6

Customer Reviews

Recent Reviews

Countries Available