Overview

Covering a wide range of current issues, this comprehensive Handbook explores the links between tourism as a dynamic tertiary industry and China as the world's most influential tourism market and destination.   From China outbound tourism, Chinese outbound tourists and the growth of smart tourism to the development of sectors such as the hotel market, theme parks and cruise tourism, contributors provide the latest indigenous knowledge otherwise unavailable to the global tourism research community. This essential reference allows readers to develop a fine-grained understanding of the current state of the art of research on tourism and China, all the more crucial given the fast speed of China's development and transformation and innovative industry practices in tourism.   Vital reading for academics and researchers in need of the latest knowledge on Chinese tourism, this distinctive Handbook also offers a wealth of insight for students studying Chinese tourism, business and hospitality management. Industry practitioners in business management and marketing will also benefit from its insights into a flourishing international market. Contributors include: J. Bao, M.J. Bauman, P. Benckendorff, G. Brown, S. Cai, G. Chen, M. Cheng, J. Fountain, H. Gao, H. Gu, Q. Gu, M. Huang, S. Huang, Y. Jiang, B. Li, M. Li, X. Li, Z. Liang, X. Luo, Z. Mai, Y. Qin, Y. Rao, B.W. Ritchie, M.M. Su, J. Sun, X. Sun, J. Wang, B. Weiler, J. Wen, H.A. Williams, Y. Yang, J. Yin, J. Yuan, B. Zhai, S. Zhao, D. Zheng, L. Zhong, Y. Zhu, Y. Zou, B. Zuo

Full Product Details

9781788117524

Table of Contents

Reviews

'China has become a powerhouse in international tourism, as both an origin and destination, has massive domestic tourism flows, and is the subject of a rapidly growing body of tourism research. This work introduces aspects of China's tourism to an international audience by making readily accessible the insights of experienced researchers from China and elsewhere. A diversity of topics is covered so that all readers will find something of value, regardless of initial interest, making the book a useful and significant contribution to the tourism literature that both broadens and deepens understanding of China's place in the world.' -- Geoffrey Wall, University of Waterloo, Canada

'China has become a powerhouse in international tourism, as both an origin and destination, has massive domestic tourism flows, and is the subject of a rapidly growing body of tourism research. This work introduces aspects of China's tourism to an international audience by making readily accessible the insights of experienced researchers from China and elsewhere. A diversity of topics is covered so that all readers will find something of value, regardless of initial interest, making the book a useful and significant contribution to the tourism literature that both broaden and deepens understanding of China's place in the world.' -- Geoffrey Wall, University of Waterloo, Canada

'For the reader wanting a gentle introduction to contemporary Chinese tourism, this edited collection provides an informed, non-technical and inclusive coverage of the key dimensions. It will provide a solid background and sufficient resource permitting the reader to further develop their own interests and follow up research and reading.' -- Chris Ryan, University of Waikato Management School, New Zealand 'China has become a powerhouse in international tourism, as both an origin and destination, has massive domestic tourism flows, and is the subject of a rapidly growing body of tourism research. This work introduces aspects of China's tourism to an international audience by making readily accessible the insights of experienced researchers from China and elsewhere. A diversity of topics is covered so that all readers will find something of value, regardless of initial interest, making the book a useful and significant contribution to the tourism literature that both broaden and deepens understanding of China's place in the world.' -- Geoffrey Wall, University of Waterloo, Canada

Author Information

Edited by Songshan (Sam) Huang, Professor, School of Business and Law, Edith Cowan University, Australia and Ganghua Chen, Associate Professor, School of Tourism Management, Sun Yat-sen University, China

Tab Content 6

Customer Reviews

Recent Reviews

Countries Available