Overview

With Get Familiar with Failure, you will feel like you are being mentored personally by one of America's most influential First Generation Entrepreneurs! Get Familiar with Failure takes you through the 10 foundational tools essential to success. You will learn the fundamentals of pitching, landing partnerships, strategic networking, brand development, and mindset building. Utilizing storytelling, you will get first-hand accounts of real-life situations where Kei'Renee failed in business. From those occurrences, you're provided real-time solutions that you can apply to your everyday work life. Simultaneously, this book will teach you valuable lessons, and give you a new outlook on what failure means for your business. Kei'Renee embarked on this Entrepreneurship journey, without knowing that one day, her professional mistakes would be leveraged to show other women and men like her how to become successful first generation Entrepreneurs.

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Meet creative director, journalist, producer, and Influencer Kei Renee. She is an innovative and driven first-generation entrepreneur originally from Merced, California. Kei's decade of expertise working in various realms of entertainment has solidified her as a go-to industry figure. Credited with the production of several nationwide tours and more than 50-panel conversations on digital marketing, branding, and entrepreneurship, her work ethic is incomparable. Kei's experience in fashion, television, and event production has garnered unprecedented results and continued the ascension of her career. Utilizing these skills, she launched I Make Shit LLC, a full-service events production company specializing in producing pop-up stores for luxury brands throughout the country and event brand development through product and merchandising. Enlisted as an asset for her strong relationships with countless city officials, commercial real estate agencies, staffing firms, press, and more, Kei has established a reputation for bringing any brand's vision to life. Her #KnowledgeisKei podcast is a growing and thriving platform equipping first-generation entrepreneurs with inspiration and resources to overcome and achieve.

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