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Features case studies and results from business professionals who refused to ask for referrals and had business-changing success Provides a step-by-step roadmap on what to do to build a referral generating plan Gives practical advice on why business owners shouldn't ask for referrals, shouldn't pay for referrals, and what to do instead Provides lessons business owner Stacey Brown Randall learned after overcoming one business failure to launch a business that generates triple digit referrals every year Features a better way to grow a business instead of using outdated business development techniques like cold calling or cold emailing

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9781683509264

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With one business failure under her belt, Stacey Brown Randall knew when she started business #2 she had better do things different or she’d end up working for Corporate America for the rest of her life. That wasn’t an option she was willing to accept. So, with the launch of business #2 she cracked the code on generating referrals without asking with 112 referrals in her first year as a business coach and triple digit referrals every year since. Now she has helped hundreds build their own referral generating plan and has been featured in Entrepreneur magazine, National Association of Women Business Owners magazine, Shining Mentor magazine, and on numerous radio and podcast shows including Voice America Business, WHNZ, and Real Estate Rock Stars. Stacey lives in Charlotte, NC with her husband and three kids.

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