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9781955026093

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An authentic, relatable, and approachable story that helps the reader come to terms with their own addictions in a way that's thoughtful, safe, and free. It's a lesson that letting go is hell -- but necessary. - Wanona Satcher, CEO & Founder, Makhers Studio; Inc. 100 Female Founder F*ck This is a human story -- one of discovery, sadness, love, triumph, questioning, self-inventory, and purpose. It should be required reading for anyone struggling to define who they were and who they can be. - Nikki James Zellner, Entrepreneur, Activist, & Author of Capture Your Story: A Driven Woman's Guide to Creating Content That Matters Justine dares to be herself. No individual or company ever accomplishes meaningful success by running with the pack. It takes courage to be innovative and one can only be innovative by making oneself vulnerable -- vulnerable to criticism, mistakes, and failure. Innovators like Justine look that challenge in the eye and charge forward. - Stephanie Brown, Founder & CEO, The Rosie Network Two words come to mind when reading this book: bravery and perseverance. Justine Evirs is baring it all and not giving a fuck. - Samantha Fergus, Artist, UX Designer & Badass Bitch Justine lives for her values. From making tough, courageous decisions to being exceptionally vulnerable, she is an example of a new style of leadership that is much needed. - Valerie Rivera, Founder & CEO of Take Back Work This book is certain to change your life, whether or not you are ready. It offers a viewpoint from which to leap into empathy for your fellow humans and bring forth the divine feminine energy our world is craving. Justine's words are energizing and disarming at the same time. Her honesty cuts through the bullshit that other books and 'thought-leaders' spout. She isn't interested in that journey, but rather one of healing through truth. - Nikole Schmidt, Chief of Client Evolution at Take Back Work Justine's transition in her food and eating journey is inspiring. Just as she clawed her way out of alcohol addiction, she pulled herself out of a dangerous cycle of bingeing and emotional eating. While we are all emotional eaters, it's clear how hard Justine has worked to overcome that tendency, and I am so excited that she is sharing it with the world. - Meghan Reichert, Entrepreneur & Holistic Health Coach I was blown away by Justine's book. As women, there comes a point when, no matter how self-confident we appear, we need permission to be the badasses we are meant to be. Justine grants us that permission. - Elizabeth Goad, Entrepreneur & Personal Stylist In F*ck This, Justine Evirs blazes a trail of authenticity that blends brutal honesty with sincere and tender vulnerability. Her stories are beautifully crafted and extremely relatable to today's women. But the main triumph of this memoir is beyond the illuminating writing and stories. This book is unique because Justine doesn't stop at sharing her deepest shame and most painful heartaches; she presents every chapter as an invitation for the reader to join her in the courageous untangling of lies that have kept us cowering in fear of our true selves. Through her searing stories, she hands readers our own machetes so we can start cutting through the thicket of shame in our own lives. Her words are battle cries for women everywhere. You won't finish this book unchanged. - Whitney Mallory, Educator & Military Spouse

"""An authentic, relatable, and approachable story that helps the reader come to terms with their own addictions in a way that's thoughtful, safe, and free. It's a lesson that letting go is hell -- but necessary.""- Wanona Satcher, CEO & Founder, Mākhers Studio; Inc. 100 Female Founder""F*ck This is a human story -- one of discovery, sadness, love, triumph, questioning, self-inventory, and purpose. It should be required reading for anyone struggling to define who they were and who they can be.""- Nikki James Zellner, Entrepreneur, Activist, & Author of Capture Your Story: A Driven Woman's Guide to Creating Content That Matters""Justine dares to be herself. No individual or company ever accomplishes meaningful success by running with the pack. It takes courage to be innovative and one can only be innovative by making oneself vulnerable -- vulnerable to criticism, mistakes, and failure. Innovators like Justine look that challenge in the eye and charge forward.""- Stephanie Brown, Founder & CEO, The Rosie Network""Two words come to mind when reading this book: bravery and perseverance. Justine Evirs is baring it all and not giving a fuck.""- Samantha Fergus, Artist, UX Designer & Badass Bitch ""Justine lives for her values. From making tough, courageous decisions to being exceptionally vulnerable, she is an example of a new style of leadership that is much needed."" - Valerie Rivera, Founder & CEO of Take Back Work""This book is certain to change your life, whether or not you are ready. It offers a viewpoint from which to leap into empathy for your fellow humans and bring forth the divine feminine energy our world is craving.Justine's words are energizing and disarming at the same time. Her honesty cuts through the bullshit that other books and 'thought-leaders' spout. She isn't interested in that journey, but rather one of healing through truth.""- Nikole Schmidt, Chief of Client Evolution at Take Back Work ""Justine's transition in her food and eating journey is inspiring. Just as she clawed her way out of alcohol addiction, she pulled herself out of a dangerous cycle of bingeing and emotional eating. While we are all emotional eaters, it's clear how hard Justine has worked to overcome that tendency, and I am so excited that she is sharing it with the world.""- Meghan Reichert, Entrepreneur & Holistic Health Coach""I was blown away by Justine's book. As women, there comes a point when, no matter how self-confident we appear, we need permission to be the badasses we are meant to be. Justine grants us that permission.""- Elizabeth Goad, Entrepreneur & Personal Stylist ""In F*ck This, Justine Evirs blazes a trail of authenticity that blends brutal honesty with sincere and tender vulnerability. Her stories are beautifully crafted and extremely relatable to today's women. But the main triumph of this memoir is beyond the illuminating writing and stories. This book is unique because Justine doesn't stop at sharing her deepest shame and most painful heartaches; she presents every chapter as an invitation for the reader to join her in the courageous untangling of lies that have kept us cowering in fear of our true selves.Through her searing stories, she hands readers our own machetes so we can start cutting through the thicket of shame in our own lives. Her words are battle cries for women everywhere. You won't finish this book unchanged.""- Whitney Mallory, Educator & Military Spouse"

An authentic, relatable, and approachable story that helps the reader come to terms with their own addictions in a way that's thoughtful, safe, and free. It's a lesson that letting go is hell -- but necessary. - Wanona Satcher, CEO & Founder, Makhers Studio; Inc. 100 Female Founder F*ck This is a human story -- one of discovery, sadness, love, triumph, questioning, self-inventory, and purpose. It should be required reading for anyone struggling to define who they were and who they can be. - Nikki James Zellner, Entrepreneur, Activist, & Author of Capture Your Story: A Driven Woman's Guide to Creating Content That Matters Justine dares to be herself. No individual or company ever accomplishes meaningful success by running with the pack. It takes courage to be innovative and one can only be innovative by making oneself vulnerable -- vulnerable to criticism, mistakes, and failure. Innovators like Justine look that challenge in the eye and charge forward. - Stephanie Brown, Founder & CEO, The Rosie Network Two words come to mind when reading this book: bravery and perseverance. Justine Evirs is baring it all and not giving a fuck. - Samantha Fergus, Artist, UX Designer & Badass Bitch Justine lives for her values. From making tough, courageous decisions to being exceptionally vulnerable, she is an example of a new style of leadership that is much needed. - Valerie Rivera, Founder & CEO of Take Back Work This book is certain to change your life, whether or not you are ready. It offers a viewpoint from which to leap into empathy for your fellow humans and bring forth the divine feminine energy our world is craving.Justine's words are energizing and disarming at the same time. Her honesty cuts through the bullshit that other books and 'thought-leaders' spout. She isn't interested in that journey, but rather one of healing through truth. - Nikole Schmidt, Chief of Client Evolution at Take Back Work Justine's transition in her food and eating journey is inspiring. Just as she clawed her way out of alcohol addiction, she pulled herself out of a dangerous cycle of bingeing and emotional eating. While we are all emotional eaters, it's clear how hard Justine has worked to overcome that tendency, and I am so excited that she is sharing it with the world. - Meghan Reichert, Entrepreneur & Holistic Health Coach I was blown away by Justine's book. As women, there comes a point when, no matter how self-confident we appear, we need permission to be the badasses we are meant to be. Justine grants us that permission. - Elizabeth Goad, Entrepreneur & Personal Stylist In F*ck This, Justine Evirs blazes a trail of authenticity that blends brutal honesty with sincere and tender vulnerability. Her stories are beautifully crafted and extremely relatable to today's women. But the main triumph of this memoir is beyond the illuminating writing and stories. This book is unique because Justine doesn't stop at sharing her deepest shame and most painful heartaches; she presents every chapter as an invitation for the reader to join her in the courageous untangling of lies that have kept us cowering in fear of our true selves.Through her searing stories, she hands readers our own machetes so we can start cutting through the thicket of shame in our own lives. Her words are battle cries for women everywhere. You won't finish this book unchanged. - Whitney Mallory, Educator & Military Spouse

Author Information

Justine Evirs is a business consultant, Stanford University Graduate School of Business alum, and Navy veteran. She teaches women executives and entrepreneurs how to create consistent revenue models and business plans. Her authentic leadership style -- paired with her passion for building psychologically safe, inclusive environments -- are the secrets to the energetic and high-powered teams she builds and leads. As the owner and creator of the signature twelve-week programs Courage to Create and Courage to Lead, she teaches leaders to trust their instincts in creating values-based organizations and solutions to worldwide social problems. As the Founder of The Paradigm Switch, she helped to raise more than $500,000 in donations and led more than forty volunteers. She also flexed her grassroots community organizing and nonprofit leadership skills during a three-year tenure at Bunker Labs, a nonprofit that helps veterans and military spouses start businesses. She is a frequent speaker and podcast guest, and is the mother of three children. She lives in Burke, VA.

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