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OverviewTrust is a critical component of our relationship with others. It forms a basis of not only social relations but also economic ones. Trust is necessarily linked to entrepreneurship because it is useful in conditions of uncertainty. An entrepreneur needs to gain trust of others who cannot obtain full knowledge on what is being introduced to the market as well trust others such as partners, employees, and suppliers to deliver on promises. Entrepreneurship as Trust aims to examine the role of trust in entrepreneurship. After reviewing the conceptualization of trust, the authors argue that trust should be seen in the context of a wider-set of entrepreneurship-supporting values. They explore different types of trust and their role in entrepreneurship, moving from particular trust to extended trust, ending with a discussion on how new technology is enabling entrepreneurs to create a new form of distributed trust between strangers. Full Product DetailsAuthor: Tomasz Mickiewicz , Anna RebmannPublisher: now publishers Inc Imprint: now publishers Inc Dimensions: Width: 15.60cm , Height: 0.40cm , Length: 13.40cm Weight: 0.121kg ISBN: 9781680836424ISBN 10: 1680836420 Pages: 80 Publication Date: 04 February 2020 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of Contents1. Entrepreneurship Emerges Under the Conditions of Uncertainty, to which Trust is a Response 2. The Notion of Trust and the Link with Values 3. Particular Trust 4. Extended Trust 5. Macro-Micro and Micro-Macro Linkages 6. The Role of New Technology in Enhancing(or Replacing) Trust 7. Conclusions ReferencesReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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