Corporate Strategy: Theory and Practice

Author:   Ulrich Pidun
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Edition:   1st ed. 2019
ISBN:  

9783658254254


Pages:   282
Publication Date:   18 June 2019
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
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Corporate Strategy: Theory and Practice


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Author:   Ulrich Pidun
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer Gabler
Edition:   1st ed. 2019
Weight:   0.737kg
ISBN:  

9783658254254


ISBN 10:   3658254254
Pages:   282
Publication Date:   18 June 2019
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Corporate ambition.- Corporate capabilities.- Corporate portfolio analysis.- Corporate growth strategy.- Transforming the corporate portfolio.- Managing the corporate portfolio.- Corporate parenting strategy and organization.

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Author Information

Prof. Dr. Ulrich Pidun is director at Boston Consulting Group (BCG) in Frankfurt, Germany, global topic leader for corporate strategy and fellow at the BCG Henderson Institute. He advises large international companies on their corporate-level strategy, governance and organization. In addition to his work at BCG, Ulrich Pidun serves as honorary professor for corporate strategy at Technical University of Berlin, Germany. His research interest is in corporate-level strategy, portfolio management, growth strategies and corporate planning.

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