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OverviewThe emergence of a visible commodified leisure culture in the form of cafés, targeted at and appropriated by young adults from the middle classes, is a striking phenomenon in the transformation of urban life in India since the economic liberalization in 1991. Café Culture is an ethnographic snapshot, taken in 2008, tracing the effects of globalization from the perspective of young middle class urbanites in post-liberalization Pune, India. Documenting with meticulous detail their life world - from clothing to hanging out, friendship, dating, education, and marriage - the work captures new forms of socializing, consumption, self-improvement and relationship-management. These practices set the young generation apart - the first to grow up with mass-consumerism - as a group in historical time, in relation to other life worlds in India, to 'Western' versions and as a rounded life world in itself. Rich in ethnographic detail, this work follows the young café culture crowd in its practices domesticating 'the global' while transcending 'the local'. They are seen negotiating to follow their hearts, while preserving strong family bonds and inter-generational dependencies - thus modifying the meaning of being middle class Indians in our contemporary globalized world. Full Product DetailsAuthor: Teresa Platz Robinson (, Independent scholar)Publisher: OUP India Imprint: OUP India Dimensions: Width: 14.60cm , Height: 2.60cm , Length: 22.30cm Weight: 0.468kg ISBN: 9780198099437ISBN 10: 0198099436 Pages: 320 Publication Date: December 2014 Audience: College/higher education , Postgraduate, Research & Scholarly Format: Hardback Publisher's Status: Active Availability: To order Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsAcknowledgements; Introduction; 1 Cafe Culture; 2 Clothing; 3 Morality of Indian Conviviality I: The Old Way; 4 Morality of Indian Conviviality II: Friendship amongst the Cafe Culture; 5 Education: Indian Success Stories; 6 Dating, Sex, and Marriage; Conclusion; Bibliography; Index; About the AuthorReviewsRobinson provides excellent context and commentary in her analysis, and she employs appropriate self-awareness in notes on her own actions and perceptions. Frequent references to other ethnographies of modern Indian youth lend nuance to Robinson's observations, and situate the book within a larger body of scholarship on the subject. -Journal of Sociology & Social Welfare Author InformationTeresa Platz Robinson is an independent scholar. She has an MA in Socio-Cultural Anthropology, Philosophy and History of South Asia (Berlin); MA in Research Methods in Anthropology (Durham, UK); and PhD in Social Anthropology (Durham, UK). Tab Content 6Author Website:Countries AvailableAll regions |