Business Strategy for a Better Normal: Concepts and Cases

Author:   Armand Gilinsky, Jr.
Publisher:   Springer International Publishing AG
Edition:   1st ed. 2023
ISBN:  

9783031287077


Pages:   160
Publication Date:   02 May 2023
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
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Business Strategy for a Better Normal: Concepts and Cases


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Author:   Armand Gilinsky, Jr.
Publisher:   Springer International Publishing AG
Imprint:   Palgrave Macmillan
Edition:   1st ed. 2023
Weight:   0.376kg
ISBN:  

9783031287077


ISBN 10:   303128707
Pages:   160
Publication Date:   02 May 2023
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Chapter 1—Strategic Thinking.- Chapter 2—Organizational Cultures.- Chapter 3—Scanning The Environment.- Chapter 4—Industry Attractiveness.- Chapter 5—Competing.- Chapter 6—Diversity, Equality, Inclusion And Diversification.- Chapter 7—Contemplating Globalization.- Chapter 8—Innovation And The Changing Workplace.- Chapter 9—Governance.

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Author Information

Armand Gilinsky is the F Korbel Professor of Wine Business at Sonoma State University, USA, where he has taught strategy and entrepreneurship since 1994. He has authored over 50 published business case studies and several articles on entrepreneurial strategy and socially responsible entrepreneurship. He has served as President of the North American Case Research Association, a group of some 500 case research professionals. Dr. Gilinsky has extensive consulting experience in strategic planning, competitive strategy, and developing business and financial plans. 

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