Overview

"★★★★★ ""A modern business book with humour...Genius!"" - Reader Review It's not easy being an entrepreneur. In fact, it is often really hard! You are constantly struggling with your own ethical stance in life, your values are frequently being challenged and you have to make decisions you feel are completely outside your knowledge and skills base. Even if you are doing it right, you are often ridiculed by haters and made to look stupid by those who can't - or won't - see your vision. On a daily basis you may feel worthless or overwhelmed. Business ReLOVEution: A Mindset Paradigm for the Modern Entrepreneur is for you if you have been doing the same thing over and over again and you are looking for alternatives to the mundane! You realise you are worth more than whatever you are currently doing; you have passion and a purpose you want to fulfill; this book provides the tools to make it a reality. Toby McCartney delves into the entrepreneur's mindset and provides the tools to encourage serious, sincere entrepreneurs to think outside the box and adopt an innovative mindset. This book is organised into 20 principles to aid the new entrepreneur in establishing a successful business that disrupts for good! Each chapter includes stories and anecdotes from the author's own experiences in business, and those of others. Mindset exercises encourage you to step outside your current habits and beliefs and see the bigger picture of who you are and what you (and your business) can become. Ready to join the Business ReLOVEution? Click the BUY NOW button at the top and get ready to dream and manifest bigger and bolder than you ever thought possible!"

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9781838439101

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Reviews

As an entrepreneur, Toby McCartney understands that being in business for yourself is not just about profit but purpose and humanity. His masterful words clearly show us that a path into entrepreneurship is one of the greatest things we can do for ourselves and the planet. - Rob Love, CEO of Crowdfunder UK A superb resource and must-read for any entrepreneur who wants practical yet innovative solutions that can be put into place immediately. - Robert Hokin, Managing Partner, Greenbackers Investment Capital Powerful, perceptive and practical advice from an author with a refreshing and highly entertaining perspective. Use this book and finally fulfil your purpose in the world! - Rich Soddy, Director and Co-Founder, Sabadore Sports Marketing

As an entrepreneur, Toby McCartney understands that being in business for yourself is not just about profit but purpose and humanity. His masterful words clearly show us that a path into entrepreneurship is one of the greatest things we can do for ourselves and the planet. - Rob Love, CEO of Crowdfunder UK A superb resource and must-read for any entrepreneur who wants practical yet innovative solutions that can be put into place immediately. - Robert Hokin, Managing Partner, Greenbackers Investment Capital Powerful, perceptive and practical advice from an author with a refreshing and highly entertaining perspective. Use this book and finally fulfil your purpose in the world! - Rich Soddy, Director and Co-Founder, Sabadore Sports Marketing

Author Information

"Toby McCartney's career is dedicated to entrepreneurialism. His businesses and projects range from setting up one of the first ever internet hotel advertising platforms to creating charities like Tobysshoes.com and GivingAfrica.org. He managed and produced a number one selling album with a band (FionaClayton.com), and ran a training company providing programs for children (Brainobrain.com), and still runs courses and workshops across the world for adults in NLP and Coaching, as well as public speaking and train the trainer programmes (tobyandkatemccartney.com) and the internationally acclaimed ""Plastic Roads Company"" (macrebur.com). He has written his own book on Mastering Memory and co-authored a book with his wife called The NLP Practitioner. Toby has won many awards, from Richard Branson's Virgin VOOM 2016 Award, to IoD's Director of the year, business and entrepreneur awards to innovation and education. Toby is an advocate of combining both life purpose with profit and believes these two are powerful motivators for change in the world. Toby has been happily married to his wife, Kate, for 19 years and counting - and they are proud parents of two little girls, India and Keira. They live in rural Scotland with their two dogs, two cats, goats and a free pub in their back garden. If it's not fun, don't bother doing it!"

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