Overview

Solve the world's biggest problems and create a better futureIn Building Moonshots: 50+ Ways to To Turn Radical Ideas Into Reality, a team of expert innovation strategists delivers an exciting and insightful collection of strategies, techniques, and frameworks for scaling your next big, audacious idea into a concrete product or service.Each proven and tested strategy contained in the book has been categorized to make it easy to find and implement when you need it most. You'll learn how and where to start, when to bet big, how to invest, when to play the long game, what to communicate, and much more. You'll also find: Ways to go beyond white papers and vision statements to a place where your ideas become a tangible reality Strategies for creating a better future by transforming seemingly impossible ideas into concrete products Methods for bringing to life radical and innovative solutions to the world's greatest challenges Destined to become the seminal, go-to source for visionaries, gamechangers, and leaders imagining the apparently impossible and determined to achieve it, Building Moonshots is a can't-miss book for entrepreneurs, founders, product development heads, and other business leaders.

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William Cockayne has spent his life building great teams who can imagine, invent, and deliver the future. A visionary technologist with a passion for understanding the latest technologies, he has worked with world-changing teams in companies both big and small. In addition to his industry work, he spent the last two decades teaching strategic foresight and innovation at Stanford University, the University of St. Gallen, and other leading universities to help build the next generation of genius leaders. He holds a doctorate in mechanical engineering from Stanford University. Tamara Carleton, PhD, is a globally recognized expert in radical innovation. As founder and CEO of Innovation Leadership Group, Tamara works with business and government leadership teams to help them build innovation capability and lay out bold futures. With a penchant for creating new methods and tools, Tamara is also a renowned educator, teaching strategic foresight and innovation at multiple universities worldwide. She holds a doctorate in mechanical engineering from Stanford University, where she explored DARPA's enduring innovation practices. She has co-authored and edited multiple books, including Building Moonshots: 50+ Ways to Turn Radical Ideas into Reality and the Playbook for Strategic Foresight and Innovation. Alan Carlson is a professional audiobook narrator with a background in radio. He enjoys performing multiple genres, including true crime, mystery, and literary fiction.

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