Overview

While multimodality is one of the most influential semiotic theories for analysing media artefacts, the concepts of this theory are heterogeneous and widespread. The book takes the differences between approaches in Germany and those in international contexts as a starting point, offering new insights into the analysis of multimodal documents. It features contributions by researchers from more than 15 nations and various disciplines, including theoretical reflections on multimodality, thoughts about methodological, empirical, and experimental approaches as well as analyses of various multimodal artefacts.

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9783631662663

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Overall, the volume provides rich information on approaches to multimodal research, which can be readily adopted by discourse analysts. Furthermore, the interdisciplinary theoretical innovations in the book shed light on potential methodological developments for discourse studies. (Yiqiong Zhang, Discourse Studies 19(3), 2017)

Overall, the volume provides rich information on approaches to multimodal research, which can be readily adopted by discourse analysts. Furthermore, the interdisciplinary theoretical innovations in the book shed light on potential methodological developments for discourse studies. (Yiqiong Zhang, Discourse Studies 19(3), 2017)

Author Information

Janina Wildfeuer teaches and researches in the areas of multimodal and interdisciplinary linguistics in the Department of Linguistics, University of Bremen. Her research interests also include discourse analysis, media studies, and semiotics.

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