Brainstorming Reinvented: A Corporate Communications Guide to Ideation

Author:   Linda Conway Correll
Publisher:   SAGE Publications Inc
ISBN:  

9780761932703


Pages:   230
Publication Date:   08 November 2004
Format:   Paperback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Our Price $131.87 Quantity:  
Add to Cart

Share |

Brainstorming Reinvented: A Corporate Communications Guide to Ideation


Add your own review!

Overview

Linda Correll offers a radical new way to speed up the creative process through the technique of `creative aerobics′. This concept uses four mental exercises that develop elasticity between the left and the right brain - the analytical and creative sides - allowing them access to solutions outside their present problem-solving techniques. Key features of this technique are: it is process driven and participative; it increases productivity of ideas, without anxiety; and it is rooted in what participants do on a regular basis. It will be a useful book for all those who wish to explore creativity within themselves.

Full Product Details

Author:   Linda Conway Correll
Publisher:   SAGE Publications Inc
Imprint:   SAGE Publications Inc
Dimensions:   Width: 13.90cm , Height: 1.40cm , Length: 21.50cm
Weight:   0.330kg
ISBN:  

9780761932703


ISBN 10:   0761932704
Pages:   230
Publication Date:   08 November 2004
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Table of Contents

Reviews

Author Information

Linda Correll is Senior Visiting Professor at Mudra Institute of Communications, Ahmedabad and Assistant Professor at the Department of Advertising, College of Journalism and Communications, University of Florida.

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions
Latest Reading Guide

Aorrng

Shopping Cart
Your cart is empty
Shopping cart
Mailing List