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OverviewBig data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilize it effectively. This book fills the knowledge gap by showing how major companies are using big data every day. From technology, media, and retail to sport teams, government agencies, and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety, and so much more. Organized for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved, and the processes put in place to make it practical, as well as the technical details, challenges, and lessons learned from each unique scenario. ● Learn how predictive analytics helps Amazon, Target, John Deere, and Apple understand their customers ● Discover how big data is behind the success of Walmart, LinkedIn, Microsoft, and more ● Learn how big data is changing medicine, law enforcement, hospitality, fashion, science, and banking Full Product DetailsAuthor: Bernard Marr , Lyle BlakerPublisher: Ascent Audio Imprint: Ascent Audio ISBN: 9798874870737Publication Date: 27 August 2024 Audience: General/trade , General Format: Audio Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationBernard Marr is an internationally bestselling business author, keynote speaker, and strategic advisor to companies and governments. He is one of the world's most highly respected voices when it comes to data in business and has been recognized by LinkedIn as one of the world's top five business influencers. As a full-time voice talent and Audie-nominated audiobook narrator, Lyle Blaker has narrated nearly 100 audiobook titles, as well as countless hours of e-learning narration for major companies such as Houghton Mifflin, Harvard Business School, and Refinery Pass, and is an often-used voice for WGBH Channel 2 in Boston, Massachusetts. He is known for his warm, friendly, and approachable narration style. Tab Content 6Author Website:Countries AvailableAll regions |
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