Overview

Many industries today are in a constant state of flux, and the real estate market is no exception. This is true for buyers, sellers, Realtors, and any other realty-related business. In response, Nancy D. (Hollandersky) Butler spent 2012 interviewing Realtors throughout the country to identify their greatest obstacles to success. Her discoveries, as well as solutions, make up A Realtor's Guide to Greater Success. This easy-to-read, easy-to-use guide provides specific strategies for overcoming challenges and achieving business success. And step one is figuring out what success means to you. Knowing what motivates you, and what you love about work, will help you clarify your vision of success and understand your goals. As she says in the first chapter, This is your business. You have the power to make it as successful as you want it to be. Butler draws upon her more than thirty years of experience to cover topics such as low-cost and no-cost marketing, utilizing social media, staffing, evaluating the competition, and even achieving balance between business and personal life. Also included is a business plan outline that, combined with her valuable advice, will set you on course toward greater realty success.

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Nancy D. (Hollandersky) Butler is a living success story. As a thirty-one-year-old, newly single mother, she hit the reset button on her life by moving her family and starting a financial planning and asset management business. Her knack for marketing and media relations skyrocketed her new business to close to $200 million in assets under management and 1,200 clients. Twenty-five years later, she sold her practice and since then has become a national speaker and business coach, helping others improve client deliverables and bottom lines. Included in her message is inspirational advice on living a successful life and achieving dreams. Many regional and national publications, including USA Today, Money Magazine, and The Day, have quoted her business insight. Butler has also spoken at major corporation events, including those for Pfizer, General Dynamics, and Dow Chemical. She has also been a guest on many radio and television shows. Her first book, Above All Else, Success in Life and Business, was published September 2012.

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